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Did you know that selling dead stock at a loss can actually be profitable for your business?
Selling Dead Stock at a Loss? Here’s Why It Might Be the Smartest Move You Make
It may sound counterintuitive, but selling non-moving or dead stock—even at a loss—can actually strengthen your business’s financial health.
Real Case: FMCG Client Turnaround
We recently partnered with an FMCG client struggling with a liquidity crunch. Upon analysis, we found their inventory levels were 45% of their average monthly sales, significantly impacting their working capital and cash flow.
Our team conducted a deep-dive review into their inventory and sales trends, helping them identify stagnant and obsolete stock. Based on our report, the management made a bold move: they liquidated the dead stock—even if it meant incurring a short-term loss.
The Payoff: Why It Worked
Despite initial concerns, this decision brought multiple benefits:
Freed up blocked capital, improving cash flow
Optimized warehouse space for fast-moving goods
Reduced risk of obsolescence and write-offs
Streamlined operations and improved stock turnover
By letting go of what wasn’t selling, they could focus on what mattered—and what moved.
Think Long-Term, Act Strategically
Holding on to dead inventory ties up resources and delays growth. Sometimes, minimizing losses is a better strategy than waiting indefinitely for higher returns that may never come.
